Unimagined: Australia’s First Architectural Visualisation Conference

Posted by Justin Bourn

Blank Canvas are proud to announce the formation of Australia’s very first Architectural Visualisation conference – Unimagined.  

Inspired by the success of similar conferences in Europe, we decided it was time to bring such an event to the shores of Australia. To the backdrop of the stunning Sydney Harbour Bridge, Unimagined sets out to galvanise Australia’s Architectural Visualisation community and build a stronger future together.


Unimagined will focus on unifying the unbuilt visualisation industry, otherwise known as Architectural Visualisation (Archviz as it is colloquially known). This niche within the real estate industry draws audiences from Architecture, Property Development and Real Estate Marketing – the established industries that cross over for the purpose of property marketing.


At present, Australia’s real estate visualisation community is thriving and today supports more than 80 studios, hundreds of creative artists, producers and virtual reality designers. It is home to some of the world’s largest studios and produces award-winning work for clients around the world.


However, until now, this isolated community has lacked the industry acknowledgement and international recognition it deserves.


The two-day conference is set to take place during the first week of February 2019 at the stunning harbourside Doltone House. We have already garnered huge support from an impressive lineup of international and local presenters including, James Burrell – Art Director at Tomorrow and Former MIR Artist, Phil Horton & Mark Parsons of Leading Studio, MR.P Studios, Andrew Hoyne, founder of Hoyne, Costa and Veronica, Co-Founders at Gabriel Saunders and Tim Johnson, Technical Director of Aucklands, Buildmedia and with many more to be announced.



James Burrell

Art Director – Tomorrow
Recent MIR Artist


Melbournian James Burrell has spent the last 5 years working in Norway at world-renowned creative studio MIR. This year, James hops the border to Sweden to take a position at Tomorrow as art director.


Bringing a wealth of experience and knowledge from his time abroad, James will provide an insight into how some of the best global studios work.


Phil & Mark

MR.P Studios


Phil Horton – Founder


Phil entered the industry over 13 years ago after finishing his degree in interior architecture. He was the first employee at the multi-award winning studio ‘The Neighbourhood’ and worked there for 5 years before moving to Melbourne to found MR.P Studios.


Mark Parsons – Creative Director


An architectural visualiser and animator based in Melbourne, Mark is currently the Creative Director for MR.P Studios.


His work has covered everything from small interior projects to global architectural competitions. Mark’s projects have also been published in the New York Times, Archdaily, Designbboom, Dezeen and more.


Tim Johnson

Technical Director – BuildMedia


Tim is Buildmedia’s Technical Director and has 12 years experience in visualising infrastructure and architecture with a background in 3d rendering, GIS, photogrammetry, real-time visualisation and virtual reality.


Tim is passionate about exploring new and emerging technologies and currently leads the Buildmedia team in developing Realspace, a new 3d visualisation offering for the real-estate market.


Justin Bourn

Founder & Director – Blank Canvas
Perth, Sydney, Melbourne


Justin Bourn is the Founder and Director of Blank Canvas Studios. Starting out of his living room 4 years ago with no savings and no industry experience, Justin has built Blank Canvas into a studio with over 10 staff and 3 offices across Australia.


Justin is also one of six co-hosts of the Simple Minds Podcast, a podcast dedicated to entrepreneurship, business, leadership, self-improvement and some philosophy.


From highly paid Engineer, to Freelance 3D Artist, to passionate Entrepreneur, Justin has always been focussed on great design, leadership, and enabling individuals to be the best versions of themselves.


Fabio Palvelli

Host & MC
Tel Aviv


Fabio Palvelli is an Italian designer, speaker, university lecturer and business consultant.


He co-founded d2, the world’s largest conference related to Architectural Visualisation.


On top of this, Fabio is currently part of the Chaos Group team, the makers of industry-leading design software V-Ray. Fabio shares his knowledge on YouTube every week through videos related to the business and strategic side of running a design company.


Andrew Hoyne

Founder & Director – Hoyne
Melbourne, Brisbane, Sydney


Andrew is the Principal of brand agency Hoyne. After 28 years, Hoyne have become a globally renowned brand and marketing agency, whose core focus is place and property.


They work with major Australian and international asset owners, developers and local councils to create recognisable landmarks and destinations; from residential towers and master-planned communities to commercial developments, new mixed-use precincts, and even cities. Over the years, Andrew has developed a profound belief in the power of place, and the categorical link between good placemaking and significantly higher profits (both economic and social).


It’s a passion that has led him to produce The Place Economy, a resource book that presents thought-leadership on best practice placemaking, development and place branding from around the world


Ben Lee

Co-Founder & Director – Blowfish Studios


With over 20 years experience in the computer software and 3D graphics industry, Ben Lee has extensive knowledge of all aspects of software development.


He has grown Blowfish Studios over 8 years into a globally competitive video game and virtual reality development and publishing house, and has built great relationships with numerous technology providers and manufacturers such as Apple, Sony, Oculus, Valve, Microsoft, Nvidia, Google and Samsung.


The studio has created games that have been featured worldwide and subsequently gathered a large client base for its development services, culminating in Blowfish winning a NSW Export award in 2017 for the Creative Industries category.


Costa & Veronica

Co-Founders – Gabriel Saunders


Costa Gabriel and Veronica Saunders formed Gabriel Saunders 8 years ago to produce bespoke visualisations and developed a collaborative process that enables their studio to produce well researched and considered results – they’re obsessive on the details.


With backgrounds in architecture and interior design respectively they provide a unique perspective on creating images that are both emotive and realistic.


Their combined experience consists of both practical and theoretical sides to the industry including curating exhibitions, high-end residential and commercial design and lecturing at universities.


Industry Support
The past 12 months, the region has really appeared on the map, with larger brands recognising the importance of our industry and making the effort to visit the country. Unimagined Sydney 2019 sponsors include Epic Games, Choasgroup, SiNI Software, Architectural Visualisation Institute, Unity, StormFX, HP, CG Architect and Renderbox.


Unimagined: Sydney 2019 promises to be an exciting annual event for everyone interested in this growing CGI profession, and will hopefully attract the international architectural visualisation community to Sydney for years to come. Grab a ticket HERE whilst you still can.


Unimagined 2019: Book Now


Justin Bourn

Justin Bourn

Justin Bourn is director of Blank Canvas who specialises in 3D visualisation images for architectural, interior design and property marketing.
Justin Bourn